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Energy Technology Musings

Measuring Corporate Performance is Critical for Management Teams

INSIGHTS & TRENDS

Every management team needs to know how its business is performing.  The answer traditionally comes from tracking revenues and expenses, which dictates profitability.  Performing this analysis involves tracking current operating metrics.  This analysis can be managed on any time scale – hourly, daily, weekly, monthly, quarterly, or annually – with management selecting the most relevant period. 

While studying the performance of a business, it is impossible for management to divorce its business from industry conditions and trends, which include what competitors are doing.  If an industry is booming, management wants to know if its business is outperforming, inline, or underperforming as a guide for operating and investment decisions. 

The easiest analysis for evaluating performance is SWOT: an assessment of the company’s operating strengths and weaknesses, and an evaluation of the market opportunities and threats present, usually as envisioned by management, analysts, and industry consultants. 

While SWOT is a useful guide to understanding the state of a business, knowing where your company stands within your industry is important.  In 1979, Harvard Business School’s Michael Porter created an analysis model that examines five specific factors that determine whether a business can be profitable compared to others in the industry.  Porter’s Five Forces is considered a macro tool in business analytics – studying the industry’s economy overall.  SWOT is a microanalytic tool that zeros in on specific company data and analysis. 

Getting competitor performance data is crucial for comparative purposes.  Management teams expend extensive time and effort gathering competitor information for their analysis.  Many information sources exist.  Depending on the specific industry, gathering the data can be easier or harder.  It often depends on the degree of industry regulation.  Generally, the greater the regulation, the more operating data is reported.  Management’s challenge is collecting this data, which often requires manual extraction for use in competitor analysis spreadsheets.  Depending on how quickly data is reported and the manpower a company can devote to tracking and recording the data, competitor analyses are often late. 

Moves by regulators to require companies to file their data using more flexible financial software may both reduce management’s time in preparing their data filings and in extracting competitor data.  In an age of increased inflation, rapidly shifting market trends, and greater competition, having access to competitor operating data quicker will help management teams better navigate the changing business landscape.

COMPANY SPOTLIGHT

For this Company Spotlight, we interviewed HData’s CEO (Hudson Hollister) about how they are digitizing the interface between the regulatory and private sectors by creating and scaling platforms that take advantage of digital reporting. HData’s platform uses regulatory data to automate compliance and business intelligence for electric utilities, natural gas local distribution companies, natural gas pipelines, and oil pipelines. For more information on HData, please visit www.hdata.us.

Background: Before launching HData’s first product in 2021, Hudson Hollister started his career as an attorney specializing in corporate securities law for Latham & Watkins and the Securities & Exchange Commission (SEC). It was during that time that he realized how inefficient and ineffective the regulatory reporting process is for both corporations and regulatory agencies, as reports are submitted via PDFs that are….. READ MORE

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Related Press Release: VLS Environmental Solutions Acquires Texas Molecular


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Related Press Release: Volta Inc. to be Acquired by Shell USA, Inc. to Accelerate Decarbonization of the Transportation Sector